Broadcasting and Journalism demands a combination set of skills and knowledge both in print and broadcasting. Broadcast copy is written to be read out loud by newscaster with more accurate words and sentences which compliments picture, video and audio leading to a perfect story. Print journalist must prepare themselves to write, report and deliver the content for print to be parallel with the emergence of new media. The television, radio and new media industry including cable TV systems, continues to evolve in exciting ways. As the news business moves more rapidly from the printed newspaper to electronic news, demands will grow for students equipped for broadcasting and journalism is politics, investigative, talk show, science and technology, entertainment and sports. The programme will equip students not only to hone their writing and editing skills in broadcasting and journalism but also to be more enterprising, inquisitive in order to stand out from the crowd.
Students with a recognized Diploma in related field will be given advanced standing into the Degree programme.
Pass an ‘O’ Level or equivalent qualification from an institution recognised by the local Ministry of Education.
Advanced Standing:
For non-Malaysian citizens, please refer to the Malaysian Qualification Agency’s (MQA) List of Overseas Qualifications & its equivalency with Malaysian Education System (PDF) to see if you qualify for this course.
Students are exposed to multi-disciplines such as communication, advertising, marketing, writing, planning & co-ordination, event operations and evaluation.
The course also provides students with the opportunity to develop practical event management skills essential to anyone planning to work in this field. They will learn to develop event concepts and how to seamlessly execute complex programmes on time, on target and on budget.
| Year 1 | |
|---|---|
| Semester 1 | Semester 2 |
| Writing Skills for Communicators | News Writing and Reporting 1 |
| History of Journalism | Feature Writing |
| News Media Institutions | Screen Production Techniques |
| Principles to Broadcasting | Digital Photography |
| Introduction to Web Technology | Principles of Public Relations |
| Select One: | Select One: |
| Malaysian Studies | Moral Studies |
| Co-Curriculum 1 | Islamic Studies |
| Co-Curriculum 2 | |
| Year 2 | |
|---|---|
| Semester 3 | Semester 4 |
| News Writing and Reporting 2 | Media Audience Studies |
| Media Law and Ethics | Online and Mobile Journalism |
| Broadcast Scriptwriting | TV News |
| Graphic and Publication Design | Political News Analysis |
| Documentary Studies | |
| Elective: Select One | Elective: Select One |
| Corporate Communication | Investigative Journalism |
| Public Relations Writing | Entrepreneurship |
| Corporate Production | |
| Global Classroom | |
| Select One | |
| Bahasa Kebangsaan A/B | |
| Co-Curriculum 3 | |
| Year 3 | |
|---|---|
| Semester 5 | Semester 6 |
| Communication Research Methodology | Dissertation |
| Current Affairs & Talk Shows | Broadcast Production Project |
| Radio News | International Relations Studies |
| Newspaper Production | International Public Relations |
| Social Psychology | |
| Fundamentals of Organizational Behaviour | |
| Internship | |
| Year 1 | |
|---|---|
| Semester 1 | Semester 2 |
| Writing Skills for Communicators | Web Technology 1 |
| Mass Media & Society | Introduction to New Writing |
| History of Journalism | News Media Institutions |
| Principles of Broadcasting | English 2 |
| Year 2 | |
|---|---|
| Semester 3 | Semester4 |
| Introduction to Reporting | Media Law & Ethics |
| Documentary Theory & Practice | Web Journalism |
| Graphic & Publication Design | Principles of Scriptwriting |
| Feature Writing | Corporate Production |
| English 3 | Political New Analysis |
| Elective (Choose one only): | |
| Corporate Communications | |
| Public Relations Writing | |
| Year 3 | |
|---|---|
| Semester 5 | Semester 6 |
| Communication Research Methodology | Dissertation |
| New Values | Newspaper Production |
| Screen Production Techniques | International Public Relations |
| Strategic Marketing | Broadcast Production Project |
| Elective (Choose one only): | Elective Major (Choose one only): |
| Entrepreneurship | Strategic Marketing Communication |
| Public Relations Management | Instructional Video Production |
| Organisational Behaviour | |
| Short Semester | |
| Internship (News Organisation) | |
* Not applicable for international students
A Limkokwing degree enables graduates to be versatile and provide them with skills of a variety of fields including print media, electronic media, multimedia, design, advertising and public relation consultancies.
They can be employed as a:
Source :Limkokwing University