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Limkokwing University

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Course Fees and Duration

Course Duration:
(36 m) 3 years
Course Tuition Fees:
USD 12,414
Course Miscellanous Fees:

Placing

Area:
Jalan Teknokrat 1/1
Location of Study:
Selangor
Full Time/Part Time:
Full Time
Awarding University:
Limkokwing University

Diploma in Multimedia, Advertising and Broadcasting

  Institution: Limkokwing University

Field Of Study:
Creative Arts, Design & Music
Level Of Study:
Diploma
Course Subject:
Course Intake:
April, September

Programme Description

The programme prepares students for the highest level of professional creative communication skills through intensive industry practicals and creative thinking modules. In this 3-year programme, students will be exposed to three majors – Advertising, Multimedia and Broadcasting – each area designed to equip students with the skills and technological know-how to contribute effectively in their chosen careers in communication

Entry Requirement

  • Pass SPM / O Levels with 3 credits; OR
  • Any other equivalent qualifications recognized by the Malaysian Government

International Students

For non-Malaysian citizens, please refer to the Malaysian Qualification Agency’s (MQA) List of Overseas Qualifications & its equivalency with Malaysian Education System (PDF) to see if you qualify for this course.

 

Programme structure

Year 1
Semester 1 Semester 2
Media, Culture & Society 1 Design Study 1
Information Technology Professional Writing
Malaysian Studies* Media, Culture, Society 2
Bahasa Kebangsaan A/B*
Elective (Select one): Elective (Select one):
Human Communications Introduction to Management
Advanced Business English Introduction to Marketing

 

Year 2
Semester 3 Semester 4
Design Study 2 Advertising Creativity
Writing for Electronic Media Multimedia Technologies 1
Introduction to Advertising Broadcast Media Production
Moral/Islamic Studies* Photography
Elective (Select one): Elective (Select one):
Creative Studies Buyer Behaviour
Writing for Print Introduction to Public Relations

 

Year 3 (Multimedia Major)
Semester 5 Semester 6
Multimedia Production Visualisation & Animation
Graphic Design for Multimedia Multimedia Project
Multimedia Technologies 2 Multimedia Broadcasting
Elective (Select one):
Internship
Mass Media Research

 

Year 3 (Advertising Major)
Semester 5 Semester 6
Media Planning & Strategy Integrated Marketing Communication
Advertising Management Advertising Campaign Planning
Copywriting Presentation Skills
Elective (Select one):
Internship
Mass Media Research

 

Year 3 (Broadcasting Major)
Semester 5 Semester 6
Introduction to Screen Studies Video Documentary Production
Video Production 1 Video Production 2
Introduction to Screenwriting Directing Workshop
Elective (Select one):
Internship
Mass Media Research

* Not applicable for international students

Where will it lead?

A Diploma in Multimedia, Advertising & Broadcasting will provide you with a number of options, such as:

  • Advanced Standing into a related Limkokwing University Degree programme.
  • Advanced Standing into a related 3+0 Curtin Universiy or Anglia Ruskin University Degree offered at Limkokwing.
  • Advanced Standing into an overseas Degree programme from our Partner Universities.
  • Straight into industry.

Career Opportunities

A graduate can enter industries involved in multimedia, advertising, public relations, journalism, electronic media, film and television, broadcasting, publishing and education. He/She can be employed as:

  • Audio-Visual producer
  • Reporter/Broadcast Journalist
  • Multimedia Producer/Writer
  • Account Executive
  • Public Relations Executive
  • Communication Executive
  • Product Executive
  • Brand Executive
  • Advertising Executive
  • Web Designer
  • Assistant Producer/Director
  • Editor
  • Copywriter
  • Media Executive
  • Sub-Editor
  • Art Director
  • Regional Correspondent
  • Scriptwriter
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