The University of Northampton is to open a regional office in Kuala Lumpur, Malaysia, in a bid to increase student recruitment from the region.
The office, which will employ two local Malaysian staff, will be based in the Mid Valley area of the city, and will serve as an “information hub” for students and a centre for application processing in South East Asia, the university said.
It will also be used to explore potential partnerships with Malaysian universities, which could ultimately see the university’s courses being delivered at institutions in the region.
“The International team is engaged in a competitive race to recruit the brightest and best students from across the globe,” said Nicola Rozi, international officer for Northampton.
“The position of our latest regional office in Kuala Lumpur is particularly exciting because it allows our new and existing international staff to be well positioned to strengthen our collaborative partnerships in the region.”
Around 80,000 Malaysian students opt to study abroad each year, almost 16,000 of which were studying in the UK last academic year.
Several other UK universities, including Southampton, Heriot-Watt, Nottingham and Reading, have established international campuses in the country.
Source: Times Higher Education