This Degree focuses on the marketing functions of an organization. Students are trained to become marketing professionals through case analysis, brainstorming sessions, practical projects and industrial training.
Career Opportunities
Students can apply for management posts at various industries in both private or government sectors.
Basic Structure
| Year 1 | Students will learn English & communication skills, computer applications and basic management and analytical skills. |
| Year 2 & 3 | Students will specialize in respective majors and conduct practical research on selected topics and undergo industrial training. |
Assessment
Assessment is a combination of written examinations and reports or presentations on project work.
Duration
31/2 Years Full-time
Accreditation
Accredited by Malaysian Qualifications Agency (formerly known as LAN)
Minimum Entry Requirements
| A-Levels / STPM | Pass grades in any 2 subjects with CGPA ≥ 2.0 |
| AIMST Foundation in Business / SAM / CPU / MUFY SIT Foundation Studies |
A pass. GP for grade C must be at least 2.0 |
| Diploma / Foundation Programme in Business & Management Programme |
CGPA > 2.0 |