Bachelor of Tourism Management with Honours
- Field Of Study:
- Business Administration & Management
- Level Of Study:
- Undergraduate
- Course Subject:
- Course Intake:
- January, May, September
The primary objective of the programme is to help fulfil the needs of the country for professional in tourism, the second major contributor towards foreign trade and Gross National Product. The program is designed to expand knowledge and skills in various tourism related fields such as event management, tourism planning and development, tourism psychology, and computerised booking and ticketing.
It is envisaged that graduates of this programme would be able to help contribute towards the generation of able workforce who are capable of enhancing the professionalism and effectiveness of tourism in the country.
Learners are to complete 120 credit hours to graduate.
Entry Requirements
Normal Entry
- Passed: SPM/SPMV/MCE or equivalent with 2 credits; AND
- Passed: STPM/HSC or equivalent with at least 2 principals (CGPA 2.00); OR
- Passed: a recognized Diploma; OR
- Passed: a recognized Matriculation certficate
Flexible Entry
- Malaysian Citizen; AND
- Be at least 21 years old on 1st of January(application year); AND
- Passed at least PMR or equivalent; AND
- Passed Flexible Entry Assessment; AND
- Possess prior learning experience or knowledge relevant to the programme applied.
Programme Structure
MQA Courses
- Bahasa Kebangsaan A/B
- Malaysian Studies
- Islamic or Moral Studies
University Courses
- Learning Skills for Open/Distance Learners
- English for Written Communication
- English for Oral Communication
- Professional ethics
- English for Workplace Communication
- Entrepreneurship
Basic Compulsory Courses
- Principles of Management
- Basic Concepts of Information Technology
- Thinking Skills and Problem Solving
- Introduction to Communication
Core Courses
- Principles of Microeconomics
- Marketing Management I
- Financial Accounting
- Management Accounting
- Business Communication
- Human Resources Management
- Strategic Management
- Management Information System
- Festival & Special Event Management
- Tourism Planning and Development
- Tourism Psychology
- Tourism Marketing
- Computerised Fares and Ticketing
- Travel and Tour Agency Management
- Introductory Hospitality and Tourism Industry
- Tourism and Hospitality Laws
- Current Issues and Tourism Trends
- Current Issues and Tourism TrendsElementary Statistics
- Research Methodology
- Culture and Heritage Tourism
- Consumer Behaviour
- Cross Cultural Management
- Future Sustainability in Tourism Development
- Industrial Relations
- E- Commerce
- Industrial Training
Source: Open University Malaysia (OUM)
