BA (Hons) In Marketing

  Institution: Binary University of Management & Entrepreneurship

The main goal of this program is to:

• Produce graduates who have the ability and professionalism in the field of marketing.
• Produce skilled human resources in the trading industry, especially to those who want to become entrepreneurs.
• Prepare students to continue their studies to a higher and professional level in Marketing.

Career in Marketing

Marketing careers are challenging and rewarding in a field requiring an in-depth knowledge of products, services and modern information technology. Marketing is a people-oriented profession encompassing all types of companies. Since today’s competition is creating a greater demand for marketing and promotional efforts, there are excellent job opportunities in this field. The growth rate of jobs is expected to increase tremendously.

Entry Requirement

2 Principles in STPM/ A ‘Level or Completed a Diploma or Foundation which is recognized by the University’s senate

Source: Binary University of Management & Entrepreneurship