This programme provides students with well-rounded business education through a core curriculum of management, marketing, finance, accounting, economics and law courses. It aims to create competent executives with abilities to contribute and support leadership in organizations.
It is designed to:
Graduates of Bachelor of Business Administration (Hons.) can seek gainful employment in a wide variety of management and administrative positions both in the private and public sectors in the areas of business administration, business operation, human resource management, sales & marketing, business consultancy as well as self-employment.
Courses Offered
Computer Applications for Business
Business Communication
Business Statistics
Microeconomics
Principles of Accounting
Macroeconomics
Principles of Marketing
Business Mathematics
Organisational Behaviour
Elective
Cost and Management Accounting
Commercial Law
Knowledge and Innovation Management
Operation Management
Cross Cultural Studies
Business & Society
Principle of Finance
Corporate Law
Managerial Economics
Human Resource Management
Industrial Training
Corporate Finance
Strategic Planning and Management
Business Research
Management Information System
Case Study
International Business Management
Organisational Development and Change
Corporate Governance
Risk Management
Professional Skills for Manager
Entrepreneurship
Compulsory Courses
English Language, Tamadun Islam dan Asia, English for Communication, English for Management, Critical Thinking/ Bahasa Kebangsaan A, Hubungan Etnik, Moral dan Etika/ Pengajian Islam and Co-curricular.
Graduates of Bachelor of Business Administration (Hons.) are able to advance to postgraduate studies in the relevant field.
Source: Universiti Tunku Abdul Rahman