Diploma in Mass Communication (Public Relations)
- Field Of Study:
- Mass Communication
- Level Of Study:
- Diploma
- Course Subject:
- Public Relations
- Course Intake:
Objective
This programme entails knowledge and practical skills in relationship-building, persuasive communication, image-making, advertising & promotions and events management.
Students will acquire practical know-how in formulating and managing media strategies, publicity campaigns, news-making events, public opinion persuasion, marketing and improving employee relations.
Minimum Entry Requirements
- Sijil Pelajaran Malaysia (SPM) as follows:-
- 5 credits in any subjects
- Pass in Bahasa Malaysia and English Language or minimum Grade C in AELE0364 English Language (1119 Level) conducted by TARC UC
- Unified Examination Certificate (UEC) with:-
- minimum Grade B in any 3 subjects
- Grade C in AELE0364 English Language (1119 Level) conducted by TAR UC
- O Level with minimum Grade D in any 5 subjects and pass in English Language.
- Relevant TARC / TAR UC Certificate or other equivalent Certificate accredited by MQA
Academic Progression
On passing Diploma in Mass Communication (Public Relations) students will get the opportunity of advance stand in the 2nd year of Bachelor’s Programme.
Source: Universiti Tunku Abdul Rahman
